$33 billion economy by 2033 – The Natural Advantage
  • Wednesday 22 May 2013

Attempting to nearly triple our economy in just 20 years is one of the aims of the Draft Sunshine Coast Economic Development Strategy, which is now available for community review.

The strategy has been developed by the Sunshine Coast Economic Development Taskforce, which includes business, industry and Council representatives from across the region.

Chair of the Taskforce, Mayor Mark Jamieson said the time is right to set a new economic vision for the region, The Sunshine Coast – The Natural Advantage.

“We have set clear goals; a $33 billion economy by 2033, household incomes above the state average, and 20% of our goods and services produced for export,” Mayor Jamieson said.

“These goals are ambitious but achievable – and this document proposes some of the actions we need to take to transform to a strong, new economy.

“An economy that responds to national and global demands, helps our local business and industry to prosper and most importantly, creates careers - rather than jobs – particularly for our young people.

“The draft strategy proposes a number of pathways and priorities for long-term sustainable economic growth on the Sunshine Coast – while maintaining the authenticity of the region.

“Its 20-year outlook identifies an approach we need to take in order to become more competitive, demand-driven and responsive to national and global markets.”

The new economy will support our traditional pillars of the economy but also seek to capitalise on new industry opportunities for the region emerging from major game changing projects, like the Sunshine Coast University Hospital, the Sunshine Coast Airport expansion, the development of the Maroochydore city centre and the expansion of the University of the Sunshine Coast.

“The draft strategy seeks to take advantage of some of the existing strengths and capabilities in this region – but with a strong focus on responding to demand from elsewhere and valuing the talent and skills of the people who live here”, Mayor Jamieson said.

The Draft Sunshine Coast Economic Development Strategy can be viewed at the Council's website. A short response survey is also available. Submissions close Wednesday 19 June.